With over 2 billion active users globally, WhatsApp has become an essential communication tool. Recent surveys show that 85% of people prefer to answer questionnaires via messaging apps, seeking practicality and speed.
Taking advantage of this trend, the new version of SoftExpert Survey (2.2.3.) introduces innovative features that simplify how your organization can collect feedback.
Instant Response: SMS and WhatsApp surveys
Now, users can answer surveys directly by SMS or WhatsApp, without accessing browsers. This increases engagement and the volume of feedback received from your surveys.
Key Benefits
- Quick and uncomplicated response;
- Higher participation rate;
- Real-time feedback;
- Simple setup for administrators.
How It Works
- Create a survey with a single question;
- Select the option to send by SMS/WhatsApp;
- Add the question in the text of the message;
- Get answers instantly on the platform.
NPS in Email: Simplifying Satisfaction Measurement
Another novelty that will increase engagement in your surveys is the NPS (Net Promoter Score) functionality. It can now be replied to directly in the body of the email. This reduces the survey abandonment rate and increases the number of responses.
Advantages
- More intuitive response experience;
- Clickable answer options;
- Simplified customer satisfaction analysis;
- Seamless integration with your communication flow.
Quick Setup
- Add an NPS question to the questionnaire;
- Check the option “Display NPS question in email”;
- Send and track responses in real-time.
Take advantage of the new Survey features of SoftExpert Suite 2.2.3 now and raise the quality of your feedback and analysis! Learn more in the Release Notes.
